Head of Growth Marketing

HEAD OF GROWTH MARKETING

You'll own the growth engine behind how Firecrawl acquires and activates users, across content, SEO/GEO, product marketing, paid, partnerships, social, and emerging agent-first distribution channels. This is a technical, operator-first role. You'll own growth marketing strategy and execution across every channel, including which channels to scale and which to kill, and you'll run the operating system behind our signup growth: pacing, channel mix, performance diagnosis, prioritization, hiring, and team execution. You'll work closely with Eric Ciarla, our CGO, who owns narrative, launches, and open source, while you own building and running the machine that turns growth into a number that moves every single week.

Salary Range: $247,000–$323,000 USD/year

Equity Range: Competitive equity. Details shared during the process.

Location: San Francisco, CA (SF HQ). On-site, five days a week.

Job Type: Full-Time

Experience: 2–3+ years in growth or marketing at an open source company, ready to step up to a head-of role. This is a level-up hire, not a lateral move for an existing VP.

Work Authorization: Must be authorized to work in the United States. We're not able to sponsor US visas right now, though that may change down the line.

ABOUT FIRECRAWL

Firecrawl is the easiest way to turn the web into data AI agents can use. One API call converts any URL into clean, LLM-ready markdown or structured data. It's the boring-hard problem everyone building with LLMs eventually hits, solved.

In September 2026 we raised a $75M Series B led by Smash Capital, and we're spending it building the largest repository of knowledge in the world. We hit 8 figures in ARR in year one and more than doubled it in year two. We have 183k+ GitHub stars, putting us in the top 50 repositories of all time, and developers, agents, and category-defining AI companies build on us every day. Growth like this is rare, and we're just getting started.

We're a small team punching far above our weight, working out of SF HQ and our new Toronto Hub. Everyone here owns a real piece of the product and company, end to end, and runs it themselves. No hiding behind process or headcount.

This is a place for people who want to work at the frontier: an AI company building the infrastructure other AI companies run on, not one bolting AI onto an existing product. We move fast, go deep, and are building the tools superintelligence will rely on to gather data from the web. That library is called Alexandria, and it starts now.

WHAT YOU'LL DO

- Own weekly signup pacing and growth across core acquisition channels. You're accountable to the number, not just the strategy

- Own growth marketing strategy and execution end to end, including the call on which channels to scale and which to kill

- Build a defensible signup mix across SEO/GEO, partnerships, brand, paid, and other durable channels that compound over time

- Take over our paid ads program and the agency running it: audit it in your first month and decide to scale, fix, or end it

- Inherit and keep building a real team (product marketing, SEO with hires coming under it, paid, and YouTube), hiring community-first as you grow it

- Run cross-channel planning, prioritization, and execution across content, PMM, partnerships, brand, and distribution

- Run weekly performance reviews: diagnose misses, identify what's working, and ship corrective action plans fast

- Partner with product and engineering on activation, onboarding, and growth constraints that live outside marketing's direct control

WHAT WE'RE LOOKING FOR

- Growth experience at an actual open source company. This is the hard requirement. Devtools or API-first alone isn't it. We need someone who's run growth where the product is open source and the audience found you through the repo

- A true operator, not a strategist. You've owned a growth number before, not advised on one. You know the difference between a channel that's underp …